Ukuvakashela mathupha ku-FIXDEX & GOODFIX Industrial e-Autumn Canton Fair ka-2023

I-FIXDEX & GOODFIX Industrial ixhumanisa umhlaba futhi iyachuma e-Canton Fair

Ngo-Okthoba 15, usuku lokuqala lokuvulwa kwe-I-134th Canton Fair, Idokodo le-FIXDEX & GOODFIX Industrial's laliyisigameko esiphithizelayo. Abathengi baphesheya kwezilwandle bemibala yesikhumba bafike ngobuningi babo, nabadayisi bebematasatasa. Umphathi-jikelele, uMnu. Ma, naye waziyela mathupha empini futhi waxhumana nabathengi ngesiNgisi esishelelayo nesi-Arabhu. Lapho ehlangana nabathengi abajwayelekile baseMelika, la maqembu amabili agonana ngokufudumele futhi ngokushesha aqala izingxoxo zokumisa idokodo.

Iningi lezisekelo zebhizinisi eziyinhloko zeI-FIXDEX & GOODFIXIzimboniyilabo abazalwa ngeminyaka yawo-1990. Le nkampani yasungulwa ngo-2013. Ngemizamo yeqembu labantu abasha, izuze imiphumela ehlabe umxhwele imboni: onyakeni wesibili ngemuva kokusungulwa kwayo, yawina “ithikithi” lokubamba iqhazaI-Canton Fairngokusekelwe emandleni ayo; imakethe yomhlaba wonke ithintwe yilolu bhubhane iminyaka emithathu Isidingo sibuthakathaka, kodwa ukuthengisa kusakhula ngezinga lonyaka lika-30% kuya ku-40%; imikhiqizo eminingana isifinyelele ezingeni lokuqala ezweni… KulokhuI-Canton Fair 2023, inkampani iphinde yathuthukisa isuka endaweni yangaphambilini ejwayelekile yaya endaweni yomkhiqizo.

“Kusukela ekuqaleni kuze kube namuhla, sizifezile izinjongo ebesizilindele, saphinde sabeka isisekelo sokuhleleka kwethu esigabeni esilandelayo.” UMnu. Ma ugcwele ukuzethemba ngekusasa futhi uzibekele umgomo othi, “Kusukela ngonyaka ozayo, ukusebenza kwethu kuzozuzwa ngokuphindwe kabili unyaka nonyaka.”

Amabhawodi okunweba ibhawudo lesikhonkwane alandela indlela yokuthuthuka “yokungcweti, ukukhethekile kanye nokusungula izinto ezintsha”

Bamba amathuba emakethe

Njengomfundi wobunjiniyela, uMnu. Ma uthanda ukufunda izinto ezihlobene neziqu zakhe ezinkulu. Ngemva kokuphothula enyuvesi ngo-2008, wayosebenza eMpumalanga Ephakathi, ethenga kakhulu imikhiqizo efana nezinsimbi zezinkampani zaseMpumalanga Ephakathi. Phakathi nenqubo yokuthenga, wathola ukuthi imikhiqizo eminingi yokubopha kanye ne-anchor emakethe yayingafanele ukusetshenziswa okungokoqobo. “Isibonelo, uma indlela yokufaka yekhasimende noma indlela yokubala ingalungile, ngidinga ukunikeza isiqondiso sokufaka kanye nedatha elungile; uma amathuluzi ekhasimende engekho ezingeni, ngidinga ukuwahlinzeka ngamathuluzi. Lokhu kudinga isixazululo esihlelekile sokuqinisekisa ukuthi umkhiqizo Ungasetshenziswa ngokujwayelekile ngemuva kokufakwa. ”

Ngaleso sikhathi, izwe lalikhuthaza amabhizinisi amancane naphakathi nendawo ukuthi alandele indlela yokuthuthukisa “ubuchwepheshe, ubungcweti kanye nokusungula izinto ezintsha”. UMnu. Ma walandela ukuthunyelwa kwamasu kazwelonke futhi wasungulaI-FIXDEX & GOODFIXInkampani, ishintsha imodeli yebhizinisi yendabuko yokwenza umkhiqizo owodwa kuphela, futhi esikhundleni salokho inikeze amakhasimende izinhlelo zokusebenza ezahlukene. Izixazululo ezihlelekile zezimo ezihlukahlukene zinikeza imboni umzila “okhethekile, okhethekile nomusha” wezinkonzo ezididiyelwe zobungcweti, ngaleyo ndlela ibambe amathuba emakethe.

Ukulima okujulile kunoma iyiphi imboni kudinga ukuqonda nokufunda okujulile nokunemininingwane. Lesi isipiliyoni esijulile sikaMnu. Ma ngemva kokungena embonini yokukhiqiza. Ekuqaleni kwebhizinisi, ngenkathi inkampani yenza imikhiqizo ye-OEM yamakhasimende aseYurophu, amakhasimende ayenezidingo eziphezulu kakhulu zemikhiqizo. Ngokombono kaMnu. Ma, lokhu kulingana nokunikeza amabhizinisi inkomba, engangenisa ubuchwepheshe obuphambili nolwazi lokuphatha eShayina, kuhlanganiswe omunye nomunye, futhi kuzuze impumelelo nokudlula. Lena ukuphela kwendlela yokuthi amabhizinisi aguqule futhi athuthuke.

Ukusuka ku-OEM kuya ekudaleni umkhiqizo wayo kanye nokuba nendawo emakethe yamazwe ngamazwe, inkampani encane yaseGuinai kungathiwa indiza ngesivinini esisheshayo. UMnu. Ma ukholelwa ukuthi lokhu akubangelwa nje ukucabanga okujulile kwenkampani kanye nokuma okunembayo komzila wentuthuko, kodwa nangenxa yomoya omusha kanye nemizamo engapheli yabantu abasha benkampani, kanye nokuqondiswa nokusekelwa kwezinqubomgomo zikazwelonke. .

"Sizoya noma yikuphi lapho inqubomgomo ikhona, futhi lokhu akusoze kwaba iphutha!" Kusho uMnu. Ma.

Umphumela obekwe ngaphezulu womkhiqizo we-Canton Fair
Nweba imakethe yamazwe ngamazwe

Uma kuqhathaniswa “nemibukiso yakudala yaseCanton” esekuphele amashumi eminyaka ibanjiwe, iGuinai Company ibambe iqhaza kuCanton Fair iminyaka eyi-8 kuphela. Nokho, engqondweni kaMnu. Ma, i-Canton Fair isiphenduke umbukiso obaluleke kakhulu wamabhizinisi minyaka yonke. Ngokubona kwakhe, i-Canton Fair ayiyona nje inkundla yamabhizinisi yokwandisa imakethe yamazwe ngamazwe kanye nokushintshisana ngolwazi nemakethe yamazwe ngamazwe, kodwa futhi iwumbukiso womkhiqizo ogunyaziwe owaziwa kakhulu abathengi baphesheya. Ngokuphakamisa umphumela womkhiqizo we-Canton Fair, izinkampani zingasungula amabhrendi azo ngokushesha, bese zimila, zikhule futhi zithuthuke emakethe yamazwe ngamazwe.

“Okwamanje, sesingenile futhi sihlola ngokujulile izimakethe zaseNingizimu-mpumalanga ye-Asia naseYurophu. Imakethe yaseMelika isanda kuqala ukukhula kulo nyaka. Uma sibheka isimo ngosuku lokuqala lwe-Canton Fair yokugcina kanye nale Canton Fair, imiphumela mihle kakhulu. Ngesikhathi esifanayo, sisabela ngenkuthalo 'Kuhlelo Lokuqala Lwebhande Nomgwaqo', futhi silwela ukuqhubeka nokuhlola izimakethe ezengeziwe ezisafufusa.” UMnu. Ma uthe ngethemba elikhulu, “Njengenkampani eshisekayo nenamandla, sibheke ngabomvu ukwazisa abathengi abaningi ngemikhiqizo namasevisi enkampani emisha ngeCanton Fair, futhi siphinde sisivumele Ikwazi ukuqonda kangcono futhi ihlaziye ngokujulile izidingo ezihlukene. yabathengi bomhlaba wonke, ngaleyo ndlela isiza izinkampani ukuthi zithole izinzuzo ezihlukile zokuncintisana zomkhiqizo. "

Isifiso esikhulu sikaMnu. Ma njengamanje ukuhola ekwakhiweni kwamazinga embonini, futhi uthemba ukuthi imboni izosebenzisa ukukhiqiza nokuthengisa ngokuvumelana namazinga. Uma sibheka kokuhlangenwe nakho kwakhe, isizathu sokuthi kungani amanye amabhrendi amakhulu ase-Europe naseMelika akwazi ukuzuza ukuhwebelana kwembulunga yonke, ngokuthengiswa kwaminyaka yonke kufinyelela kumakhulu ezigidigidi, ukuthi ukumiswa kuyingxenye ebalulekile yokuthuthukiswa kwebhizinisi. “Ngizimisele ngokwakha ibhizinisi elinjengalena lamazwe ngamazwe futhi ngibonise umhlaba ubuhle bokukhiqiza baseShayina kanye namabhizinisi aseShayina. Lona umgomo wethu omkhulu!”